1. Only asking your visitors who have not logged in to subscribe to your newsletter Are you one of those companies that invites all your website visitors to subscribe to your newsletter? If we were to differentiate between those already registered and those who are not yet, we could use significantly more assertive steps asking them to apply. And you …
Where will you invest – in technology or in emotion?
To move forward you need technology, at least for the more visible steps. So far, in my 20-year career, I’ve not been persuaded otherwise … perhaps because selling and launching innovative technology on the market is what I do. Over the past 9 years, I’ve mainly focussed on the field of business development and customer facing business processes. FrodX = …